We must make kids want to read before we can make them read what we want. Jacquelyn McTaggart. Graphic Novels, The Good, the Bad, and the Ugly. Teaching Visual Literacy. Nancy Frey and Douglas Fisher, Editors.

Monday, September 7, 2009

Bulking Up Little Mickey

Walt Disney bought Marvel Comics for $4 billion. It means more big bucks for Disney as they produce megahit movies with these characters. What does this mean for Marvel's stable of comic characters, Ironman, Captain America, Spiderman, Wolverine, and Spiderwoman? What does this mean for publishers like ABDO Publishing who publish the comics in Spotlight one of their imprints? These are hardbound with library binding. What does this mean to inner city libraries and the young people who cannot afford to buy comics, so they use the local library as their source?

Will Spidey be bringing the glass slipper to Cinderella? Will Mickey Mouse have to bulk up his petite frame, so he can marry one of the wicked stepsisters? Will Captain America knock off the wicked witch of Sleeping Beauty? Of course, Captain America doesn't have a weapon except his shield, so he will have to use a judo toss as a method of disposal.

It doesn't have to be negative. It can be a win-win for both companies and for libraries. Time Warner has owned DC (Detective Comics) since 1969. If anything, the movies produced have added to the mystic of Superman, Batman, and Wonder Woman. Comics are more popular than ever. If you don't believe it, just checkout the growing graphic novel sections in your local bookstore. Five years ago these sections were slim pickings. In 2003 most city libraries did not even have a graphic novel section. Now they do. A student looks forward to a movie coming out. They go to see it, and they want more. This merger will mean an upswing in books kids want to read. That is the core value. There need to be books kids want to read to propel them to proficiency in reading. Hopefully, more books will be produced and many of those books will be in library binding.

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